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Blueprint for Greatness


Teletopez
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If you’re anywhere near Madison Square Garden, take a look at a building on 34th and 8th and you will see most of Mikhail Prokhorov’s face and by tomorrow Jay-Z’s face will be complete.

 

By Thursday – the start of the free-agent negotiation period - the entire 225-x-95-foot mural featuring Prokhorov and Jay-Z standing next to each other with “The Blueprint For Greatness” and a Nets logo on it will be complete. It strategically overlooks the Garden.

 

“That billboard is the anchor to an aggressive marketing platform for key transit hubs from Manhattan to Newark,” said Nets CEO Brett Yormark, the likely mastermind behind this.

 

“It’s a pretty aggressive campaign around free agency. It’s one of the biggest advertising spaces in the city. What better place to make a statement.”

Al Iannazzone

 

A brilliant job by Yormark, which I feel isn't always the case.

Edited by Waldo
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That's so sick haha. After being a laughing stock for so many years here in NJ, I've never been so excited for the future of this team. Youth, cap room, owners with respectibility and a vision...love it.

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http://sphotos.ak.fbcdn.net/hphotos-ak-ash2/hs050.ash2/35876_443255185254_26426125254_6418526_1268941_n.jpg

http://sphotos.ak.fbcdn.net/hphotos-ak-snc3/hs488.snc3/26703_443315840254_26426125254_6420015_419281_n.jpg

Edited by Waldo
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